For recruitment agencies

The layer your ATS never gave you.

Real-time leaderboards on the office screens. Commission that calculates itself. KPIs the whole desk can see. All of it sitting on top of the ATS you already run. No migration, no rip-and-replace.

The layer isn't the hard part. Fitting it to your stack is. So we don't mail you a login. We forward-deploy an engineer to get your data in shape and land it on your desk.

Loxo is connected today.On Bullhorn, Vincere, JobAdder or something homegrown, building that connector is part of what we do when we come in. Not a thing you wait for us to get around to.

Already running every day inside a working agency. Opening to five design-partner agencies for 2026.

Office TV · leaderboardFY 25/26 · day 41

Personal billing

  1. 1Priya Raman£48,200
  2. 2Tom Okafor£36,400
  3. 3Alice Kettleby£31,900
  4. 4Marcus Doyle£27,500
  5. 5Sofia Almeida£22,100

Interviews

  1. 1Sofia Almeida14
  2. 2Priya Raman11
  3. 3Dan Whitlock9
  4. 4Tom Okafor7
  5. 5Alice Kettleby6

Live contracts

  1. 1Dan Whitlock12.5
  2. 2Marcus Doyle9.0
  3. 3Priya Raman6.5
  4. 4Sofia Almeida4.0
  5. 5Tom Okafor2.0

Illustrative demo data. Not a real agency's numbers.

  • Office-TV leaderboards
  • Hire-bell gamification
  • Commission automation
  • KPI dashboards
  • Live pipeline
  • Contract days & margin
  • Leads in Slack
  • Syncs with Loxo

What we do

Four ways we make the month less painful.

Not a dashboard bolted onto a closed system. Real automation, fitted to how your desk actually works, on top of the stack you already own.

  1. 01

    Fix the clunky stuff first

    Commission off spreadsheets and auto-calculated, with the working shown. Clean data in your ATS. Website leads in Slack the second they land, instead of a week later.

  2. 02

    Put it on the wall

    Live leaderboards on the office screens. A bell that rings the moment a placement lands. The desk sees where it stands without anyone building a report.

  3. 03

    See forward, not just back

    KPI dashboards on your metrics, your targets, your bands. Plus forward commission visibility months out, not just what last quarter did.

  4. 04

    Then trim the stack

    We audit what you're paying for and cut the overlap. The goal is to reduce your bill, not add a line to it.

The product

Meet Cowl. Your intelligence layer.

The reporting, the commission automation and the motivation your ATS never gave you. Sitting on top of the one you already run. Live every day inside a working agency.

Office TV · hire belllive

Placement logged · just nowContract · Manchester

Tom Okafor

Candidate
Ada Bexley
Client
Kestrel Rail
Senior Platform Engineer
Fee
£14,400
CommissionMarch 2026

Priya Raman

£3,180

Auto-calculated
Billings this period
£48,200
Threshold
£20,000
Over threshold
£28,200
Band 2 · 10% to £30k
£2,820
Team override
£360

Auto-calculated from placements. Two splits flagged for review.

Contract daysMarch 2026

Days billed

214

Margin

£61,480

Live contractors. Days billed and margin for March 2026. Illustrative demo data.
ContractorClientDaysRateMargin
J. HalloranNorthwind Data21£565£3,150
R. MbekiKestrel Rail20£610£3,400
S. LindqvistTurnstile Payments19£720£4,180
A. WhitmoreHalden Bio18£540£2,520
C. NakamuraFenmarch Health17£680£3,740

All figures, names and companies shown are invented demo data.

Built where it hurts

Built inside a working agency. Not a lab.

We didn't read about this in a report. Cowl exists because a twenty-person desk was drowning in spreadsheets and we had to fix it. It's been running there every day since. Here's what changed.

Commission chaosautomated

Monthly spreadsheet maths and an argument at the end of every month, replaced by auto-calculated commission that shows its working.

Flying blindfull visibility

No cross-desk view in the ATS. Now every KPI and target is live for the whole team, on the wall, in real time.

Leads slippingcaught

Website enquiries used to get lost in an inbox. Now they surface in Slack the second they arrive.

We don't name the agency, deliberately. You'd be trusting us with your numbers, and you're entitled to know we won't hand anyone else's around either.

How it works

From first call to working software.

Most software that fails at an agency doesn't fail because the software is bad. It fails because nobody ever wired it to the mess you actually have. So that's the part we do.

  1. 01

    A call

    You walk us through your desk, your ATS, and where the month actually goes wrong. Founder to founder.

    45 minutes · free

  2. 02

    We go in

    An engineer gets into your stack and finds the three things worth fixing. Not a slide deck. A list of what's broken and what it costs you.

    ~1 week

  3. 03

    We land it

    We fix the data, wire up the layer, and put it on your screens. You get working software, not a roadmap.

    Weeks, not months

Straight answers

Which ATS does Cowl work with?

Loxo today. That is the whole list, and we would rather say so here than on a call. For a design partner running Bullhorn, Vincere, JobAdder or something homegrown, building that connector is part of what we do when we come in. It is included in the engagement, not quoted as an extra.

Does Cowl replace our ATS?

No, and it never will. Cowl reads from your ATS and never writes back. Your ATS stays the system of record. If a leaderboard could corrupt your placement data, nobody would put it on the wall.

Can we just sign up?

Not today. Cowl is in a design-partner phase, roughly five agencies for 2026, because onboarding involves an engineer getting into your stack and fixing your data. That is not a thing you can self-serve, and pretending otherwise would waste your time and ours.

What does it cost?

We don't publish a price, because a design-partner engagement includes the engineering to land it and that depends on what we find. The first call is free and 45 minutes, and you will get a straight answer on the call rather than after three of them.

How is this different from OneUp Sales or Spinify?

They are mature self-serve products with a lot of connectors, and if you want to buy something today that already syncs with your stack, they are a reasonable answer and we are not. The difference is the model: we send an engineer to fix your data and build to your stack, rather than an off-the-shelf sync inheriting whatever mess is already in your ATS. Plenty of agencies would be better served by them, and we will say so.

Our data is a mess. Is that a problem?

It is the normal starting condition, and it is most of the job. A leaderboard is only as good as what gets logged. Otherwise you get a very fast display of the wrong numbers. Tightening the data going in is part of the work, not a prerequisite we leave with you.

Early access

Five agencies. 2026.

We're taking on a handful of design partners this year. Agencies we work with closely enough to get this right. If your desk runs on spreadsheets and an ATS that won't tell you anything, we should talk.

Tell us what you run and where the month goes wrong. A real person reads every one of these, and the first call is 45 minutes and free.

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